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Did your troop complete an amazing community service project? Do you have an upcoming recruitment event? There are many great opportunities in the community and right here at Girl Scouts to share stories and photos about activities and events.

 

 

 

 

E-mail Kristin H. Your stories could be featured on our Web site in the Featured Stories or Troop Tidbits news sections or in one of our publications or e-newsletters. Have photos or a video to share from a recent Girl Scout event? Share them via the Web site's photo or video gallery.

 

 

 

 

 

 

 

1. Spend some time in advance thinking about 2-3 key messages you want to communicate in a press release and in interviews. Your messages should be simple and strong and reinforce the Girl Scout mission. As a council, we want consistent messaging going to the media statewide. To help achieve this, Girl Scouts of Colorado asks:

Council communications contacts are the Director of Public Relations, Amanda Kalina, at 303-607-4844 or 1-866-827-7033, or the Vice President of Communications, Rachelle Trujillo, at 303-607-4822 or 1-866-827-7033. Feel free to work with area media to place listings about how and why to join Girl Scouting and let us know about your successful placements.
 

2. If anything potentially controversial or a topic matter you aren’t directly responsible for comes up in the course of any conversation with the media, please direct the media to our council spokespeople, the Director of Public Relations, Amanda Kalina, at 303-607-4844 or 1-866-827-7033, or the Vice President of Communications, Rachelle Trujillo, at 303-607-4822 or 1-866-827-7033.

3. If media show up unexpectedly at an event, don’t panic. This is a great opportunity to promote Girl Scouting and how we build tomorrow’s leaders. Do your best to accommodate them, involve girls in interviews when you can and answer questions that you know the answers to. All other questions should be directed to the Director of Public Relations, Amanda Kalina, at 303-607-4844 or 1-866-827-7033, or the Vice President of Communications, Rachelle Trujillo, at 303-607-4822 or 1-866-827-7033. Before the media leave the event, ask when the are planning to run the story and let the Director of Public Relations, Amanda Kalina, at 303-607-4844 or 1-866-827-7033, know so we can brag about your efforts.

 

4. If you have an issue with Girl Scouts and think you can go to the media to solve your problem, please think again. If there is a problem involving Girl Scouts, we should always try to resolve it internally rather than involving the media. Remember that the media like to sensationalize stories. When negativity is involved, they have ratings in mind, not our organization’s best interests. Please contact the council and we will work with you to solve the problem. Contacting the media will only bring light to a situation that will most likely cause embarrassment, safety issues, etc.
 

5. Remember this is Girl Scouts, not Adult Scouts. Let the girls tell the story and do the interviews whenever possible.

 

6. For more resources and tools on helping you send your story to local media outlets, see the resources section below. If you are interested in learning more about how you can best work with the media, contact the Director of Public Relations, Amanda Kalina, at 303-607-4844 or 1-866-827-7033, or the Vice President of Communications, Rachelle Trujillo, at 303-607-4822 or 1-866-827-7033, and we can help provide media training to prepare you for these situations.

 

 

 

In a recently redesigned format, the Denver Post offers the www.yourhub.com Web site where Girl Scouts can submit their stories and photos. Your Hub is available in Denver metro area communities, including Longmont and Weld County. The best stories, photos and news from the Web site will be delivered in print to metro area newspaper subscribers every Thursday.

Colorado Springs used to have a Your Hub site, but now the Gazette offers www.csfreshink.com for citizen journalism. Blogs and photos will be considered for print in the Tuesday pages.

Please use these news sharing Web sites to promote Girl Scouting! As soon as time allows, Girl Scouts of Colorado will update our user guides for these services and post them here. Please direct any questions or information you have in the meantime to Amanda K. And if you post anything on these sites, please let Amanda know.

MyTown.com Site

Girl Scouts troops in Akron, Boulder, Broomfield, Brush, Burlington, Erie, Estes Park, Fort Morgan, Julesburg, Lafayette, Lamar, Longmont, Louisville, Nederland, Sterling and Superior have a great way to post news, photos, videos and events directly to readers in the community. The Boulder Daily Camera, Broomfield Enterprise, Estes Park Trail-Gazette, Fort Morgan Times, Brush News-Tribune, Sterling Journal Advocate and Lamar Ledger  has launched a community Web site called www.mytowncolorado.com. Some of the best stories from this Web site will be published in the participating newspapers. (Also please note that some of these individual newspaper Web sites have story, photo and video sharing capabilities as well.)

To get started, visit the Web site, create an account and start sharing. Once you have logged in, there are detailed user instructions within the Towns section, which can be found on the navigation bar at the top of the page. For tips on sharing your news on this site, download the "How to share your Girl Scout news with the council and community" at the top of the page. If you submit something, let the council know about it. E-mail Amanda K. with all the details.

Northeast Colorado News Sharing Web sites

There are news sharing services through the Fort Collins Coloradoan, Loveland Reporter-Herald and the Greeley Tribune. Visit their Web sites to learn more and submit your great Girl Scout stories and photos. These services are fairly easy to use, and user directions are available from the individual sites. For tips on sharing your news on these sites, download the "How to share your Girl Scout news with the council and community" at the top of the page. Articles uploaded to these services are considered for printing in the paper. If you submit something, let the council know about it. E-mail Amanda K. with all the details.

Colorado TV stations - sharing videos and photos 

Many TV stations throughout the state have started to offer easy-to-use ways for viewers to share their videos and photos with them. TV stations use these photos and videos for their daily newscasts.  For tips on sharing your news on these sites, download the "How to share your Girl Scout news with the council and community" at the top of the page. If you submit something, let the council know about it. E-mail Amanda K. with all the details.